Links of London

A series of projects for this jewellery brand, from tone of voice to campaigns, content and PR.

Above: Print ad for the launch of Sweetie watches, an extension of the brand’s cult Sweetie bracelet.

Above: Agnostic seasonal mailer for the brand’s global audience. Below: print catalogue, its content repurposed online.

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Zegna social & CRM

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Folli Follie direct mail